Premier League and Microsoft join forces to create fan-friendly digital platforms

In February 2025, Everton’s Abdoulaye Doucoure received a long clearance from his goalkeeper shortly after the opening whistle and fired a cracker of a shot into the lower corner of the net. He chipped the Leicester City keeper to give the Toffees a 1-0 lead just 10.18 seconds into the match – the fastest goal of the 2024/25 Premier League season.

But was it the fastest Premier League goal of all time? Where does Doucoure’s heroics rank on the list of speedy scores? That’s the kind of information a football fan would want to know the answer to … well, fast.

Enter the Premier League Companion powered by Microsoft Copilot. This new tool is available on the official Premier League mobile app and web platforms, which have been modernized to deliver rich, new experiences for fans using Azure OpenAI Service. Using Microsoft Azure AI Foundry Services, including Azure OpenAI in Foundry Models, the Companion tool accesses information from a treasure trove of new and archival content, including 30 seasons of stats, 300,000 articles and 9,000 videos, unlocking a whole new world of immersive content for fans about the clubs and players that matter to them most.

It’s the centerpiece of a new five-year strategic partnership between the companies, making Microsoft the official cloud and AI partner of the Premier League, leveraging Microsoft’s cloud and AI technologies to usher in a new era of intelligent and intuitive fan experiences.

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